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Category Archives: General




You’re Invited: Ladies’ Night Out!

Join us for a fun and relaxing evening at the Eye Clinic of Wisconsin! This years Ladies’ Night Out will be held at the Eye Clinic’s Wausau location on Wednesday, November 14, from 6-8PM. Listen to live music, unwind with … Continue reading

All Clinic Locations Closed on Labor Day

All Eye Clinic of Wisconsin locations will be closed Monday, September 3rd, in observance of Labor Day. Regular clinic hours will resume on Tuesday, September 4th. Have a safe and wonderful holiday!

6th Annual Spring Frame Sale Begins April 9th!

Spring into the season with a fresh look! Join us for our 6th Annual Spring Frame Sale, April 9th-13th, and discover great deals on premier frames! Locations & Featured Designers: WAUSAU 4/9 Monday: William Morris, Lisa Loeb, C-Zone 4/10 Tuesday: … Continue reading

February Sweetheart Sale!

Now through February 28, 2018, take 30% off your sweetheart’s* complete eyewear when you purchase complete eyewear for yourself!** See Eye Clinic of Wisconsin Optical for details! *spouse or relative **Offer not applicable to safety glasses, Maui Jim, ValuSpecs, or … Continue reading

We are excited to announce our 5th Annual Fall Frame Sale!

Fall for Frames at our 5th Annual Fall Frame Sale, from September 11th through September 15th! Come check out the deals and find your new favorite pair of frames. Visit our Facebook event page for more information.

2017 Dr. Gordon Backer Scholarship Recipient

The Eye Clinic of Wisconsin is happy to announce that Megan Ninnemann of DC Everest High School is the recipient of the 2017 Dr. Gordon Backer Memorial Scholarship. The scholarship was created to honor Eye Clinic founder Dr. Gordon Backer after his … Continue reading

May is National Speech and Hearing Month

ECW’s Hearing Center is unique, as most hearing services are not found within an eye clinic. However, it really makes perfect “sense” to pair services for our two most iimportant senses in one place. Helen Keller demonstrated the value of … Continue reading

Smack Hunger and Say Cheese

Last night a few of us from the Eye Clinic of Wisconsin volunteered at the Smack Hunger and Say Cheese event through the United Way. Together, nearly 300 people helped package 60,000 servings of food for local members of the … Continue reading

Recipient Chosen for Dr. Backer Memorial Scholarship

The Eye Clinic of Wisconsin is happy to announce that Julia Oelke, of Merrill High School, is the recipient of the 2016 Dr. Gordon Backer Memorial Scholarship. The scholarship was created to honor Eye Clinic founder Dr. Gordon Backer after his … Continue reading

Nikki & Mia’s Eye Clinic of Wisconsin Adventure

In the spirit of Mother’s Day, Nikki and daughter Mia picked out some new frames for Nikki at Eye Clinic of Wisconsin. VOTE here for your favorite frames!  The Eye Clinic of Wisconsin has thousands of frames to choose from and … Continue reading